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How to Use Beard Balm for Styling: A Complete Guide

Jul 16, 2025 | By Maria Eliza Pineda

How to Use Beard Balm for Styling: A Complete Guide

Beard balm is an incredibly useful and versatile beard grooming product that moisturizes, conditions, and styles all at the same time. If you’re into beard grooming and styling, this is an essential product to have in your arsenal. Wondering how to start using it? Let’s break down everything from understanding beard balm to application techniques that you can incorporate into your routine.

What Is Beard Balm?

Beard balm is a multi-use product that styles and conditions your beard. It’s typically made with natural butters like shea or cocoa butter, beard oils such as argan or jojoba oil, beeswax, and other ingredients designed to groom and nourish the beard. Think of it sort of like a leave-in conditioner that hydrates your beard throughout the day but also keeps it in place.

Benefits of a Beard Balm

Moisturizing and Softening Power

One of the best benefits of beard balm is its special ability to soften dry, coarse facial hair while also keeping it in place. Made with butters and oils, these penetrate the hair strands to moisturize them. For those struggling with itchiness, roughness, and dryness, using a beard balm regularly can significantly improve the softness and moisture of your beard area.

Tames Frizz and Flyaways

Beards can often look frizzy or unruly. A beard balm coats the hairs with oils and butters that smooths down frizz and flyaway hairs. This is especially useful for those with longer or curlier beards. Beard balm holds your hair in place without feeling stiff or greasy.

Adds Shape and Control

Beard styling is an important part of basic grooming. For those that like to sculpt or define their beard in a certain way, beard balm can help you achieve the look that you want, keeping everything neat and stylish.

Gives a Healthy Shine

Because of its natural ingredients, beard balm enhances the hair’s shine and gives it a softer and healthier appearance. It helps create a well-groomed, professional finish that works for both casual and formal settings.

Soothes and Protects the Skin Underneath

Beard balms are also designed to nourish the skin underneath to prevent dryness, flaking, itchiness, and irritation. This is important as the skin on the beard area can be very sensitive and not every hair product can be used on your beard.

Best Application Tips for Beard Balm

A man with salt-and-pepper hair applies a thick layer of shaving foam to his face while looking upward. He’s dressed in a bathrobe, suggesting a calm grooming routine at home.

Cleanse Your Beard First

It’s always important to cleanse your beard regularly especially before applying your beard balm. You don’t want to build it up too much in your beard hairs, so always make sure to cleanse before application. Use a mild beard wash or shampoo to remove the dirt, oil, and the previous layer of product before applying your beard products again.

Towel Dry Until Slightly Damp

After washing, pat your beard gently with a towel until it’s damp but not dripping. Balm spreads more easily and absorbs better when your beard is slightly damp. This also helps lock in moisture as you apply the product.

Comb Out Any Tangles

Before applying the balm, run a beard comb or brush through your beard to detangle it. This helps ensure an even distribution of the product and makes styling much easier. You can also use a boar bristle brush to evenly distribute the oils in your beard.

Scoop Out the Right Amount of Balm

Using the back of your thumbnail or a small scoop, take out a pea-sized amount of balm for short beards. Don’t go overboard as too much can make the beard look greasy. Remember, you can always add more if needed but you can’t remove it without much of a hassle.

Warm It Up Between Your Palms

Rubbing your beard balm between your palms will help melt it into a smooth consistency that’s better to apply on your beard. This prevents clumping and uneven application. It also warms up the ingredients which helps it better absorb into the hairs and skin.

Apply from the Neck Up

Begin by massaging the balm into the underside of your beard and neck area. This ensures the skin underneath receives moisture and prevents itchiness, flakiness, and dryness.

Distribute Evenly Through the Beard

Work the balm through your beard using your fingers, moving from the roots to the ends. Run your hands through your facial hair in upward and downward motions to coat every strand evenly. Be sure to cover the mustache area as well for consistent texture and scent.

Use a Beard Comb or Brush to Shape

A close-up of a man gently combing his gray beard using a small grooming comb. He wears a plain white t-shirt, with sunlight casting a soft glow on his beard and hand.

After applying the balm, use a beard comb or boar bristle brush to shape your beard. Combing not only helps with even distribution but also allows you to direct the hair into your preferred style, whether it's a classic taper or a voluminous full beard.

Adjust for Different Beard Styles

Different strokes for different folks. For more sculpted refined looks, it requires more hold so you may want to apply a little more balm and comb things into place. For a more natural, laidback style, you can use a minimal amount of balm and style with your fingers.

Other Tips and Tricks to Note

Apply Balm Daily for Dry Beards

Beard balm is not just a styling agent, it’s also for hydration and nourishment. If your beard feels dry, brittle, and thin, you can apply beard balm daily to keep your hairs moisturized and soft.

Limit Use for Oily Skin Types

Use your beard balm sparingly if you have an oily skin and beard type to prevent clogged pores. Use for natural, light hold to style things into place.

Choose Beard Balm with Natural Ingredients

Opt for balms made with shea butter, beeswax, argan oil, or jojoba oil for optimal results. These natural ingredients nourish both your facial hair and skin. Avoid products with artificial fragrances or petroleum-based fillers, which can cause irritation.

Match Balm Type to Your Beard Needs

If you have a long or coarse beard, a balm with more beeswax content will provide better control. For short or patchy beards, a lighter balm will suffice for hydration and light styling.

Pair with Beard Oil if Needed

While beard balm is great for both hydration and styling, a beard oil is also an essential step before beard balm that nourishes the hair and skin of the beard area. It’s especially important in colder and dry climates.

Use a beard oil with natural and lightweight ingredients like the Mayraki CopperGro Pro Beard Growth Oil to pair with your beard balm. It’s designed to hydrate and strengthen the beard as well as moisturize the skin underneath without causing irritation or heavy buildup.

Beard Balm as Your Styling Secret Weapon

A bottle of Mayraki CopperGro Pro Beard Growth Oil is displayed next to its matching green box, both labeled with natural ingredients like ginseng and aloe vera. The setup is styled with a wooden bowl and greenery, emphasizing a clean, botanical aesthetic.

The great thing about beard balm is that it’s more than just a styling product, it’s an overall grooming solution! It conditions, moisturizes, shapes, and enhances the appearance of your beard. Whether you're new to beard care or a seasoned beard enthusiast, learning how to properly use beard balm can elevate your grooming game. Pair it with a beard oil like the Mayraki CopperGro Pro Beard Growth Oil and your beard will look better than ever.